INSIGHTS that Yield results
Viamedia’s customers fit into two categories: video partner providers (cable companies) and businesses who want to advertise with them. As part of the marketing and research team, I crafted the stories of the symbiotic relationship between the two groups and pitched why Viamedia was the best fit to connect them.
I conducted media research via multiple research platforms, content design for social media, sales presentations, print materials, blog posts, email marketing initiatives and any other project necessary to help Viamedia succeed.